Google AdWords Updates for July 2018

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Here are the latest Google AdWords updates as of July 2018.

  • LinkedIn has redesigned the reporting feature in campaign manager.
  • Find out what SKAGs are and when to use them.
  • Instagram has introduced shopping ads to stories. It was very much expected since the
    active users on Instagram is growing exponentially.
  • Google expanding store visitation and local conversion reporting.

BIG changes coming to Google ads.

Here’s what you need to know about July 2018 Google AdWords updates.

  • Google will soon add “Hotel ads” as a new campaign type within the GoogleAds
  • Using redirects can cost you quality score in AdWords. Here’s why.
  • Although In-market audience has been around since 2014, Google is NOW allowing this
    kind of targeting in search ads. Find out if it’s beneficial for you.
  • Google’s new responsive search ads seem pretty effective.
  • Not getting any fresh ideas for your next Facebook/Insta campaign? Take inspiration
    from these ad campaigns.
  • 6 Best Practices for Responsive Ads on the Google Display Network.
  • Bing Ads have made it easy for you to try their ad platforms by introducing Automatic
  • Paid branded search does matter. Here’s a case study of a company that learned it the
    hard way.

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