Monthly Archives: September 2015

google-ranking-factor

How Can Your Website Rank Better on Search Engines

Searchmetrics defined specific ranking factors in categories making it easier to understand and implement strategies to improve your search engine rankings.

  • Technical: It’s still and will be the most important factor in determining the website ranking along with some
    great content.
  • User Experience: If the website content is well structured and engaging, it will most likely receive a positive
    reaction from a user and also search engine bots, leading the website to achieve better rankings.
  • Content: The study conducted on the content of top 30 pages last year shows that the average text limit
    exceeded by 25%. Also, the quality and relevancy of the content on websites has escalated significantly.
  • Social Signals: Barring high correlations, there is an upward surge in average signal per URL and position.
  • Backlinks: Backlinks remains a requisite to achieve higher ranks. But in near future, the influence of backlinks in improving website rankings may fade away and will be replaced by other relevant factors.

How can your website rank better on search engines? Take advantage of free SEO tools such as the SEO Audit tool provided by SEO Solutions. You can request an audit of your website that will analyze the above factors here.

Here are some valuable tips to improve your website ranking from Searchmetrics.

  • User-friendly and Relevant content will work wonders. Don’t think about keywords; create useful content with impeccable quality. The content presented with solid facts and crafted around technical specifications will engage most of the audience. The copy and the design should complement each other and the whole structure should be well organized in order to provide the user a better experience. Assemble the topics as per their relevancy and decide whether you will list them on an individual page or on a landing page.

Understanding and Implementing the above tips and tactics can give your website and your business a much needed boost. But if you are not versed with the technical terms and like to invest your time and energy on something else, then we are here to help you. Contact us with your requirement and let our professionals do the work for you!

 

Google Updates Business Hours for Business Search Results

GOOGLE WILL NOW SHOW BUSIEST HOURS OF YOUR NEARBY POPULAR PLACE

If you happen to visit your nearby happening place or store for some shopping or just hanging out with your friends or relatives on a non-weekender but still found yourself waiting in queue for long hours then perhaps you haven’t used the latest search feature by Google. Google has recently introduced a new search feature, which will show when the local stores are at their busiest at any time during the entire week. According to a Google FAQ received by Mike Blumenthal, the search giant gets its data on a store’s foot traffic data from users who have opted-in to location sharing. Don’t worry Google isn’t randomly following you or tracking anything that the user haven’t opted into to begin with. The information provided is completely anonymous and the stats are based on the data provided by the users, who have opted in for the location sharing of the apps on their android phones. Because of this, only Android Mobile Phones will be enable with this latest feature. Here is how it looks:

 

Google-Search-Results-Example