{"id":507,"date":"2017-07-20T20:21:30","date_gmt":"2017-07-20T20:21:30","guid":{"rendered":"http:\/\/seosolutions.us\/blog\/?p=507"},"modified":"2017-11-15T16:29:08","modified_gmt":"2017-11-15T16:29:08","slug":"optimizing-your-website-for-voice_search","status":"publish","type":"post","link":"https:\/\/www.seosolutions.us\/blog\/optimizing-your-website-for-voice_search\/","title":{"rendered":"Start Optimizing Your Website For Voice Search"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><a href=\"http:\/\/seosolutions.us\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-07-20-at-3.15.40-PM.png\"><img loading=\"lazy\" class=\"alignnone size-full wp-image-509\" src=\"http:\/\/seosolutions.us\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-07-20-at-3.15.40-PM.png\" alt=\"audio-search-google\" width=\"726\" height=\"490\" srcset=\"https:\/\/www.seosolutions.us\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-07-20-at-3.15.40-PM.png 726w, https:\/\/www.seosolutions.us\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-07-20-at-3.15.40-PM-300x202.png 300w, https:\/\/www.seosolutions.us\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-07-20-at-3.15.40-PM-624x421.png 624w, https:\/\/www.seosolutions.us\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-07-20-at-3.15.40-PM-120x80.png 120w\" sizes=\"(max-width: 726px) 100vw, 726px\" \/><\/a><\/p>\n<p>Voice search is picking up the pace quickly. Google reported that more than 20% of the<br \/>\nsearches are already being performed via voice search. And due to the increasing number of<br \/>\nInternet of things, experts are predicting that the number might go up to 50% by 2020.<\/p>\n<p>Well, the prediction might seem a bit exaggerated, the growing trend is indicating that it<br \/>\nmight be possible. Amazon Echo and Google Home are not only creating buzz but are also getting a lot of positive reviews. The Amazon Echo was the best selling product during the 2016 holiday sales! Also, now every smartphone comes with a personal assistant, which further escalates the possibilities of voice search becoming a big hit!<\/p>\n<p>While many people may argue that the \u201cExperts\u201d have been predicting such things for quite<br \/>\nsome time, without any success. Now people are more tech savvy and they<br \/>\nprefer convenience, and that\u2019s exactly what voice searches provide. For seniors,<br \/>\nit\u2019s really hard to type a long sentence into the search box. And then there are those with big<br \/>\nfingers, they struggle a lot to type just a single sentence. Also, if you have your hands dirty or are super busy trying to multitask, voice search is very reliable.<\/p>\n<p>Voice search makes it easy for everyone to ask questions, without struggling with the tiny keys.<br \/>\nAlso, the fact that humans can barely type 40 words in a minute but can speak up to 150 words<br \/>\npushes the possibilities even further. Google has reported that their Voice search is now 95<br \/>\npercent accurate, a 20 percent improvement when compared to 2013.<\/p>\n<p>The voice search may have tasted the limelight long ago, but because the AI was not so<br \/>\ngood at getting the context, people were turned off. Now many people don\u2019t use it<br \/>\nbecause of the poor past experience. However, things might change because of the high level of<br \/>\naccuracy that voice search now provides. In the near future, the AI will become more sophisticated in understanding the actual context of the queries. They will provide results based on the context rather than going with the literal meaning. And this will compel everybody out there to use voice search, because who doesn\u2019t love convenience?<\/p>\n<p><a href=\"http:\/\/seosolutions.us\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-11-15-at-10.27.13-AM.png\"><img loading=\"lazy\" class=\"alignnone size-large wp-image-601\" src=\"http:\/\/seosolutions.us\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-11-15-at-10.27.13-AM-1024x264.png\" alt=\"google-principle-engineer-quote\" width=\"625\" height=\"161\" srcset=\"https:\/\/www.seosolutions.us\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-11-15-at-10.27.13-AM-1024x264.png 1024w, https:\/\/www.seosolutions.us\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-11-15-at-10.27.13-AM-300x77.png 300w, https:\/\/www.seosolutions.us\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-11-15-at-10.27.13-AM-768x198.png 768w, https:\/\/www.seosolutions.us\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-11-15-at-10.27.13-AM-624x161.png 624w, https:\/\/www.seosolutions.us\/blog\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-11-15-at-10.27.13-AM.png 1414w\" sizes=\"(max-width: 625px) 100vw, 625px\" \/><\/a><\/p>\n<h3>NOW IS THE TIME TO START OPTIMIZING YOUR SITE FOR VOICE SEARCH<\/h3>\n<p>A recent study revealed that people are starting to use voice search in public, because in<br \/>\nthe past, most of the users were quite hesitant, and only felt comfortable at home or in private<br \/>\nspace. But as the technology is advancing, they are getting used to it.<\/p>\n<p>As a business owner, it\u2019s better to <strong>keep an eye on the changing trends<\/strong> and this is exactly what<br \/>\nwe are asking you to do. Until now, optimizing your content for voice search was mainly for<br \/>\nthe B2C business, but since it has the potential to go mainstream, it\u2019s better that you start<br \/>\noptimizing your site for the voice search immediately. It will not only put you ahead of the competition, but will also affect your overall SEO efforts because it\u2019s not a separate initiative, but just an expansion of the existing SEO practices.<\/p>\n<p><strong>Here\u2019s how you can be prepared for the B2B voice search.<\/strong><\/p>\n<p>It\u2019s a no brainier that voice search will be performed using mobile devices, so mobile<br \/>\noptimization is crucial. If you start optimizing your website for voice search now you will be able to ride the first wave that other people didn&#8217;t catch.<\/p>\n<p>As compared to text search, voice searches will be longer. So research long tail<br \/>\nkeywords and use them in your content. Also, you might want to start giving your<br \/>\nlanguage a natural \/conversational tone so that the search engines find your website<br \/>\nrelevant for the search queries.<\/p>\n<p>Optimize for local. Voice search will mostly target nearby locations. So, it is critical that<br \/>\nyour business is listed and verified in top tier local directories such as Google My Business,<br \/>\nBing, Facebook, Yelp, etc. Terms that people use most often when performing a voice search for a local business are &#8220;Near Me&#8221;, &#8220;Around Me&#8221; and &#8220;Close To Me&#8221;.<\/p>\n<p>Targeting featured snippet will help you get the position zero (equivalent to the page<br \/>\none ranking).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Voice search is picking up the pace quickly. Google reported that more than 20% of the searches are already being performed via voice search. And due to the increasing number of Internet of things, experts are predicting that the number might go up to 50% by 2020. Well, the prediction might seem a bit [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":510,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[91],"_links":{"self":[{"href":"https:\/\/www.seosolutions.us\/blog\/wp-json\/wp\/v2\/posts\/507"}],"collection":[{"href":"https:\/\/www.seosolutions.us\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.seosolutions.us\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.seosolutions.us\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.seosolutions.us\/blog\/wp-json\/wp\/v2\/comments?post=507"}],"version-history":[{"count":0,"href":"https:\/\/www.seosolutions.us\/blog\/wp-json\/wp\/v2\/posts\/507\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.seosolutions.us\/blog\/wp-json\/wp\/v2\/media\/510"}],"wp:attachment":[{"href":"https:\/\/www.seosolutions.us\/blog\/wp-json\/wp\/v2\/media?parent=507"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.seosolutions.us\/blog\/wp-json\/wp\/v2\/categories?post=507"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.seosolutions.us\/blog\/wp-json\/wp\/v2\/tags?post=507"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}